Profit and Philanthropy

Here's the rest of the quote:

"It must be remembered that not only the company's good health but also its very survival is dependent on its profitability. And while many companies are indeed very philanthropic, the support given to civic and charitable causes is directly contingent upon the ability to operate efficiently as a business."

~ Mary Kay Ash ~

Curious, what is your perspective of a business providing support to civic and charitable causes?